Product design can be huge, especially if your product needs to have an advantage in an already overcrowded niche. I often talk to ambitious entrepreneurs who have no idea where to begin or who have horrible stories about the services they get. Below are tips that almost any entrepreneur can use when outsourcing any product design irrespective of their budget.
- Identify what makes your product different
One of the major concepts most entrepreneurs do not deal with is a simplified presentation of what differentiate their products from other products. This should not be too complicated, but you can summarize your idea in a few sentences, a single sentence is even better. Whenever you think about a new product idea, you should always think about the following. To get started, you must be able to clearly define the main benefit of your product. If you don’t know the benefits of your product, how can a consumer? Please do not continue reading if you do not have an answer for this first step. It is so relevant!
- Do your homework
Now that you know what makes your product different from others, try doing your homework on yet another successful design. Try to start with a simple and plain research by looking at other successful products. If not for anything else, it will definitely save you a lot of time. Think about it, you will already have a list of products that will help you develop the design of your product. There is a wide range of resources with which you can see quality products. For instance, sites like 911innovation.com still offer impressive product designs from first-class designers and students from around the world.
- Make use of crowdsourcing.
In short, crowdsourcing is a recent and popular trend that allow entrepreneurs to look for tasks and projects in the crowd, not individually. The main benefit of crowdsourcing is that it can provide you with more people to work on your task, which will lead to faster innovation. By having other people who criticize, communicate, and innovate the concept of your product is a great way to get feedback on your idea and the general direction of your concept in real time.
- Use more traditional markets
A popular place to start looking for designers is to look at your local Craigslist market. I often go a step further and search Craigslist, using AllOfCraigs. To do this, make sure to use very specific keywords (for example, a designer of packaged consumer products).