The concept of login multiple accounts using one set of password and username is not new. We all have an experience of login to Gmail and without the need of entering credentials again, we are able to access YouTube, Drive, and Google Map etc. The concept working behind this is known as the single sign-on solution (SSO).
Yes, the technology allows users to access multiple web properties of the same business by login to any of the related property. There is only a need of one set of credentials. That means a single key to multiple locks. Some of the working protocols behind SSO technology are:
SAML (security assertion markup language) is one of the most applied Web SSO protocol. Since the SAML protocol is based on XML, it is very safe. The other SSO practices are usually: Microsoft connects, Facebook connect, OpenID connect etc. All standards function similarly.
Some of the benefits associated with using Web SSO solution are:
It eliminates fear of password
To avoid themselves from the fear of security keys, generally, users keep simple to remember passwords. From the security point of view, the technique is not fine.
But with single sign-on, they only have to recall a single password for several internet devices and since there is just one password to keep in mind, you are able to convince your end users to make a tougher one.
Reduces administration cost
All the data and information of the end users which includes credentials are stored and managed in the core directory. This reduces the maintenance expense, reduces the need for sources along with decreases the volume of support help desk message or calls and inquiries around security passwords. It also helps in reducing IT staff efforts in decommissioning of workers account in case he or she resigns or leaves the organization.
Makes the authentication fast and easy
Login to a web property is not easy, it requires a lot of precious time of users. The SSO solution removes the necessity of authenticating every time when you wish to logon program belong to a similar company for the session.
User Experience gets better
The entire game is of end user experience. Design Your Sign businesses are trying to provide their hundred % so as to enhance user experience. The SSO method improves user experience through minimizing the number of passwords users have to recall and type security password every time to sign in.
Centralize end users information
Centralizing users’ information plays a crucial role. It will help businesses to produce a centralized view of the users. There are many organizations who have multiple website properties and users need to access all of those to accomplish a task.
Any modification made into a single property is actually reflected on the others too. The unified perspective of the end users helps companies to know consumers in a better way and in making more targeting techniques.
With the progression in systems, the purpose of SSO solution improves considerably more high demand Businesses with various sources are deploying the method at a very quick rate.
This is because, it reduces authentication time, enhances the working experience as well as security, lowers support help desk cost, saves users from security passwords, and much more.
In case you are having an enterprise with web software, the single sign-on solution is best for you. Give it a try and improve potential buyers as well as sales by simply improving users’ experience.